Shopify
Ship OBI on your Shopify store — no migration.
Post-purchase surface, order signal ingest, and merchant messaging — all layered on the Shopify stack you already run.

Post-purchase surface
The right moment for the second-purchase decision — right after checkout.
Order signal ingest
Order, refund, and customer signals feed the Decide layer.
Works with your theme
No theme fork required; surfaces are additive.
Merchant-funded, capped
Every OBI has a per-customer and per-campaign cap.
Scope
One customer behavior, one measurement window.
The Shopify pilot starts with a single behavior — typically the second-purchase decision. One capped budget, one baseline read.
Expanded surfaces (messaging, wallet balance in checkout) are unlocked as the pilot progresses.
- Second-purchase behavior first
- Baseline / holdout is the default
- Read-only Shopify permissions until write scopes are approved
See IncentivPay on your Shopify store.
One integration meeting, one campaign approval, one live pilot on your own store.